Mastering Your Time: A Leader’s Guide to Prioritization

Lady looking at wall of stuff
Photo credit: Adobe Stock Images.

As a leader, are you spending your time on what truly matters to you and your organization? With demands constantly outpacing available hours, how can you effectively manage requests from staff and stakeholders? These are critical questions that leaders should regularly ask themselves. The challenges facing today’s leaders are immense. Packed schedules filled with meetings, calls, emails, and urgent issues leave little time for important strategic work. Many find themselves trapped in a cycle of reactivity rather than proactively leading their organizations forward.

Assessing Your Current Approach

To evaluate your time management effectiveness, consider the following:

  • Are you consistently embodying the leader you aspire to be?
  • Do work demands exceed what’s realistically achievable in a standard workweek?
  • Are you using vacation time to catch up on deep thinking work?
  • Do you have energy left for family, community, and personal time?

If you answered yes to any of these, it’s time to realign your priorities and approach.

Building a Foundation for Effective Time Management

Before diving into specific prioritization techniques, start by establishing clear boundaries. Protect time for essentials like:

  • Adequate sleep and self-care
  • Family and personal relationships
  • Deep work and strategic thinking

Without these foundational elements, even the best prioritization system will falter.

Embracing Your Leadership Role

Next, reflect on what true leadership looks like for your position. This often requires:

  • Shifting from “doing” to “leading”
  • Mastering the art of delegation
  • Focusing on work that only you can do

While it may feel uncomfortable at first, effective delegation is crucial for organizational success.

Prioritization Techniques

Once you’ve laid the groundwork, explore prioritization tools to optimize your time and focus. Some options include:

  • The Eisenhower Matrix (categorizing tasks by urgency and importance)
  • Time blocking for focused work
  • Regular priority reviews (daily, weekly, monthly)

Recommended resources:

  • “Four Thousand Weeks: Time Management for Mortals” by Oliver Burkeman
  • “Deep Work” by Cal Newport
  • “Slow Productivity” principles

Adapting to Change

While priorities provide structure, remain flexible. Be prepared to reassess and adjust, especially after major events or crises.

Overcoming Resistance

Some may argue this approach places undue pressure on staff or diminishes the leader’s role. However, an overwhelmed leader often leads to:

  • Strategic drift
  • Deteriorating organizational culture
  • Loss of key talent

Effective leadership isn’t about constant grinding. It’s about providing clear direction, fostering a strong culture, and empowering your team to excel.

Conclusion

As a leader, your unique role is to chart the organization’s course and create an environment for success. By mastering where you spend your time and focusing on high-impact activities only you can perform, you’ll dramatically increase your organization’s chances of thriving in today’s complex landscape.

Share

Facebook
Twitter
LinkedIn

Ready to start your executive coaching journey?

Brigid McCormack

Brigid McCormack is an evangelist for exceptional leadership. Brigid believes leadership is a skill that can be developed, cultivated, and honed over time. Brigid founded SpinDrift Advisors in 2022 to support and develop leaders seeking to transform their leadership, their careers and their lives. For the prior 24 years, Brigid worked inside mission driven organizations. As an executive and leader, her passion has been to identify and develop strong leaders, create inclusive cultures and enable employees to not just have meaningful careers but also to flourish.

Her journey began with a love of the natural world. At a young age, her father took her birding in California’s Sierra mountains, and Brigid quickly learned the names and sounds of all her favorites: the pileated woodpecker, the cedar waxwing, and the red-winged blackbird. Serving in the Peace Corps, she confronted the polluted legacy of a century of an extractive economy in Ukraine.

After eight years as a major gifts fundraiser—first at the Wharton School at the University of California and then at Stanford’s Graduate School of Business—her passion for protecting nature drew her to senior leadership roles at ClimateWorks and Audubon California. Then spent five years advising high net-worth clients entering the climate philanthropy space.

The drive for coaching

Herself the beneficiary of terrific mentors and executive coaches over the course of her career, Brigid always placed a premium on building the leadership skills of the team around her—from the early career managers to seasoned directors to C-suite. Among her proudest accomplishments is empowering some of California’s rising conservation leaders, working with leaders in the climate, conversation, philanthropic, tech, healthcare and many other fields.

Qualified and inspired

In addition to her own executive experience, Brigid is Hudson Institute trained executive coach, a Dare to Lead trained facilitator, and a Tara Mohr Playing Big Facilitator.  She is certified IEQ9 Enneagram Accredited Practitioner (level 1) and as an Advanced Enneagram and Team Dynamics Practitioner (level 2).  She hodls her ACC from the Internal Coaching Federation. She has a BA in History and BS in Biology from Santa Clara University and a MS in Environmental Management from University of San Francisco.

Brigid still takes time to get outside and listen to the birds of Northern California, while hiking, running, or backpacking with her family. The peaceful moments are important, fuel for her work with the people and organizations working hard to stop the climate crisis and conserve natural places.